OLD SPICE //
THE ENDLESS AD

To promote the new Durascent technology that makes you smell great forever, we created an ad that also lasts forever.

Watch it endlessly at: www.ocomercialinfinito.com.br

Through basic combinatorial analysis and over 1600 clips, we made sure the ad would never repeat itself. Even if you watch it for 300 years.

But if you don't have all the time in the world, you can watch a sample below.

CW:  Rafael Melo
AD:  Felipe Paiva, José Ferraz

Produced by Conspiração/LOUD/Joint